“If you are looking for a unique Muslim marriage, then you have come to the right place,” says Muzmatch, the free Muslim dating app that works much like the well-known Tinder, connecting people close and with common interests. Finding a partner among Muslims is not easy, unless you have previous recommendations from family members, and this app seems to solve -or at least reduce- this problem. Beyond the similarities with its western counterpart, Muzmatch is more geared towards connecting followers of Islam “with a view to marriage,” says Shahzad Younas, CEO and founder of Muzmatch. More than 300,000 people from different parts of the world already trust Tinder Halal – allowed in Islam.
The average age of Muzmatch users is 27 years old, and the ratio is two thirds of men versus one third of women, which Shahzad claims is in line with other dating apps. Almost half of the app’s customers are from the UK, and another third from the US and Canada. According to the creators of the app, more than 70% have a university education.
The creators of the free app for iOS and Android where single Muslims gather do not leave loose ends and choose to reach a diverse audience. “We want to serve all Muslims, from those who practice their religion a lot to those who don’t do so much.”
So you can give ‘match’
The operation of the App is very similar to Tinder, but it has two different parts where you can meet your better half. On the one hand, there is Discover, which uses an algorithm like Tinder’s and collects close profiles that could be interesting for the user. Members can swipe the screen to the right or left – depending on whether they like the other person or not – and, if both parties like each other, the couple can start talking.
On the other hand, there is the Explore tool, which filters other singles by age and location.
The free app also offers premium subscriptions that allow you to purchase additional features, such as the ability to pair with someone before they like you (as a way to attract their attention).
There are a few other differences in how men and women experience the app, such as women who have more detailed controls on who can view their photos and the ability to view more profiles per day before getting capped.
Unique control and verification systems
One of the things that makes Muzmatch unique is its extensive verification process. All profiles are manually examined by the administration team that confirms the users by SMS messages and by GPS location. In addition, everyone has to take a selfie to verify their account, they can only see 15 profiles per day and, in case of registering rude behavior of any of them, he is expelled from the service.
Singles in the app also have the ability to keep their photos hidden until they are ready, and can use a nickname. This helps members feel more comfortable until they get to know someone suitable, and keeps them anonymous from friends and family.
All this is complemented by the optional function of the ‘Wali’, Guardian, by which all the chats integrated in the application are sent by email to a tutor who ensures that the company regulations are met and helps to avoid obscene behaviors.
The Muzmatch team assures that “you can find your prince” if you use this App.
Beyond the classic love messages, Muzmatch uses humor to promote her services and dares to coin new terms like ‘Halalentine Day’ (in reference to Valentine’s Day).